The pieces
- Tenants and members - your organization is a tenant; each person in your member base is a member of it. One person can hold a single 4D identity across many organizations. See Tenants and members.
- Events - engagement events flow in from your sites and apps (a publishable tracking key, batched browser events) and drive everything downstream. See Events.
- XP - a double-entry loyalty ledger. Rules turn events into XP awards; tiers rank members; balances settle to an on-chain token. See XP.
- Consent - append-only consent records gate what the platform does with member data. See Consent.
Start here
Quickstart
Make your first authenticated call in five minutes.
Create a user
Add a member to your organization, idempotently.
Trigger an event
Track engagement from a browser with a publishable key.
Migrate an existing member base
Bulk-import your current members - never overwrites, never emails, never deletes.